Digital Strategies in the Global Service Industry - Online

Discover the international digital strategies initiated by companies in the Service Sector. This two-week programme offers students the chance to undertake a demanding, in-depth study of business ecosystems and platform strategies. Students will acquire skills for strategizing in professional and digital service spheres as well as principle skills of consultants.

  • Date:  3 – 16 January (two weeks)
    Synchronous online sessions: Mon – Fri, 2–5 pm CET (subject to change +- 2 hours)
  • Registration Deadline: 15 November 2020
  • Course content:
    Global business trends and forsight
    – Global Service Strategies
    – Identifying business opportunities
    – Techniques for visualizing business ideas
  • The course program also includes:
    Business cases from literature alongside virtual class exercises. Real case challenge ends with a pitch in front of the business partner
  • Course language: English
    Proof of English proficiency (TOEFL ibt 90 or equivalent) is required.
  • Target group: Advanced (Bachelor & Master) business

Number of participants: approx. 20-25


4 ECTS credits (Increase of courseload and credits possible for an extra fee)